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Spencer’s Announces Exclusive Merch for True Crime Podcast, ‘Morbid’

October 11, 2024

Specialty retailer, Spencer’s, has announced an exclusive merchandise collaboration with the true crime podcast, “Morbid,” released by Wondery, a podcast studio and network.

“Morbid” is a true crime, creepy history and all things spooky podcast hosted by Alaina Urquhart, an autopsy technician, and Ash Kelley, a hairstylist.  

The new “Morbid” collection, inspired by hosts, Urquhart and Kelley, is made for fans of the podcast, known fondly as “weirdos,” and everyone who wants to celebrate Halloween in style. The collection represents Spencer’s and “Morbid’s” shared commitment to personal expression for anyone who is looking to embrace their individuality.  

The licensed merchandise includes drinkware, apparel, makeup and more, currently in all Spencer’s stores and online at Spencers.com.

“We’re beyond excited to work with Spencer’s to bring this collection to life for our lovely Weirdos, just in time for Halloween,” say Urquhart and Kelley in a joint statement. “Whether you’re a devoted ‘Morbid’ listener or just a fan of all things spooky, this line has something for everyone and captures our shared passion for the strange and unusual.”

“Ash and Alaina have built an incredible community of fans through their sharp storytelling, infectious humor and unique perspective on the true crime genre,” says Nicole Blake, chief brand officer, Wondery. “We’re thrilled to collaborate with Spencer’s on this exclusive direct-to-retail program that perfectly embodies the brand DNA and creates an exciting new way for both longtime fans of the podcast and newcomers to engage with ‘Morbid.’”

Retail Monster brokered the agreement with Spencer’s and Wondery.

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