Coolabi Group Supercharges Warriors Cats Licensing Program: Signs Retail Monster as North American Licensing Agent and Bonkers Toys as Master Toy Partner
PORTLAND, Ore., Jan. 13, 2025 /PRNewswire/ -- What happens when a persistent Pigeon, best-friends Elephant & Piggie, and Hanna Andersson's timeless design unite? Pure bedtime magic! Hanna Andersson, the beloved children's apparel and pajama brand known for its heirloom-quality designs, has partnered with Hidden Pigeon Company (HPC), the company co-founded by #1 New York Times bestselling author and illustrator Mo Willems, to bring families this first-of-its-kind collaboration. The debut Elephant & Piggie x Hanna Andersson Collection, via a deal secured by HPC's global licensing agent, Retail Monster, is now available.
In the ever-evolving landscape of digital brands, one waddle of penguins is making extraordinary strides. Pudgy Penguins, originally born in the Web3 space as digital collectibles, has transformed into a retail powerhouse that's capturing hearts both online and in stores across America.The brand's latest milestone? A significant expansion into 2,000 Walgreens locations nationwide, bringing their adorable "Plush Buddies" to even more eager fans. This strategic move follows an impressive track record of success, with Pudgy Toys already generating over $13 million in retail sales and moving more than one million units since their 2023 launch.
Specialty retailer, Spencer’s, has announced an exclusive merchandise collaboration with the true crime podcast, “Morbid,” released by Wondery, a podcast studio and network.
Retail Monster will develop a new licensing and merchandising program to support Hidden Pigeon as it extends the reach of Mo Willems’ character brands.
Coolabi Group Supercharges Warriors Cats Licensing Program: Signs Retail Monster as North American Licensing Agent and Bonkers Toys as Master Toy Partner
9 Story Brands has partnered with Retail Monster to support its franchise, content and retail sales and marketing efforts in the U.S. for its portfolio of children’s brands.
Retail Monster’s innovative licensing approach proved prescient in 2020. Client partners captured significant growth across omni-retail. Brand Licensing: Retail Monster’s globally recognized IP partners each debuted meaningful e-commerce & brick-and-mortar experiences, including a Walmart exclusive program that was the most-read Kidscreen story of 2020 that featured in-game marketing and digital unlockables; & promotional programs with Vlad & Niki that drove 200+ million views. RSM: Retail Monster delivered best-in-class programs for Crayola and Hasbro at Walmart, Target, CVS, Meijer, & more.
Renewed agreements range across categories including sleepwear, fabric, apparel and cake decorations to name a few.
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